Visual Literacy in My Life-Today

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On the first day of Visual Literacy class, Magda talked about "making the invisible visible." Coming into VL, I thought we would be learning about art, about using visuals in the classroom and not really delving into perception and aesthetics as much as we did. I also didn't think of how impactful a lot of the activities would be, or how the movies would make me go AHA! But now, thinking back over the course of our class's experience this semester, I realize that I have learned a lot. Much of the "invisble" has become visible to me.

Aristotelian Aesthetics

I have learned to challenge my judgments, to look past face value and to consider how an object fits into the grander "scheme of things." Everything and everyone in our world is connected (something I learned from Crash), and we have to think about how the way we choose to represent ourselves, and our ideas, may affect others and our world. I also came to understand my own perception, and how perception is SO prominent in the media, advertising and in communication in general. Everyone has their own schema, and each individual's perception determines how he or she interprets a visual. When designing visuals, it is important to consider how the way you choose to represent something might affect different people. I got really interested into perceptual aesthetics during the course of our class, and I will use this new knowledge in my future classroom. Aesthetics is a very puzzling category of philosophy and visual studies, and I am very interested in learning more about this field, especially Aristotelian Aesthetic theory.

The movies and our class discussion was another favorite part of Visual Literacy this semester. Everyone in the class had a different perspective to offer when considering issues and visual theories that we encountered. Now when I watch commercials, I always think of Jean Kilbourn's Killing Us Softly, and I am shocked at how many ads contain subtle messages within the visual choices they make. Thinking about this fact, I wonder how I represent myself with my actions and body language. Non-verbal language, and visuals, say so much MORE than words. You know that phrase "actions speak louder than words,"? Well, it is incredibly true, and now more than ever I am tuned into the way visuals communicate in our society.

I had a great time in Visual Literacy this semester, and I will be able to use my knowledge in my future classroom. I just designed a teaching unit focused on Chaucer's The Canterbury Tales. I included an activity that was exclusively about using the visual communicative power of woodcuts in conveying a story. Students have to view different pictures, without seeing the accompanying words, and determine what is happening in the plot. There are lots of resources available out there for connecting medieval literature with art. Thanks to visual literacy, I know I will be more prepared to help students "make the invisible visible," and find deeper meaning from their classroom activities. I want them to look twice, at everything they encounter. Maybe they'll become a famous artist or filmmaker someday, and they can say, "my high school English teacher challenged me to do this." I would be so proud :)

Crash Movie Review

"It's the sense of touch. In any real city, you walk, you know? You brush past people, people bump into you. In L.A., nobody touches you. We're always behind this metal and glass. I think we miss that touch so much, that we crash into each other, just so we can feel something." With these words, Don Cheadle's character Graham Waters opens Crash. When I first heard about Crash, I didn't expect it to be about race and perception. I thought it was a movie about cars! But after watching, I realized that the issues contained in the film are more real than I ever thought them to be before.



1. I think the director's message is simple: there is racism and prejudice hidden in the most unexpected of places. Unfortunately, though our world is continually becoming more global and diverse, there are individuals who are resistant to the harmony that our world hopes to achieve. Through exposing how race seems to be such a sensitive issue, and how people often aren't what they seem, I think the director really wanted to emphasize how sometimes we bring these issues to light, just so we can feel human. Just so we can understand that everyone has similar needs, wants and feelings, no matter what we look like.

2. I think that the movie has depictions of minorities that promote the message of the movie. There are very obvious instances of stereotypes that exist within the film, including Sandra Bullock's character, the white, racist woman, as well as the two African American men who are depicted as "tough" and steal a car, the Persian man who is angry, and the white gun shop owner who distrusts him. Several other depictions feel earnest, including Don Cheadle's character Graham Waters and his partner, Ria. The whole movie is organized around individuals applying stereotypes towards others. To support the director's intended message, that we are all interwoven without even realizing it, and we often "crash" into people we don't expect to, I think the minorities were situational.

3. I think the director's professional and educational background played a role in directing Crash. Since this film has kind of a subtle message, and presents it in an artistic way. Paul Haggis was very influenced by the films of Alfred Hitchcock and Jean-Luc Godard, both notorious for creating iconic, striking films. I think that Crash falls into a similar category. It is memorable, and deals with serious issues in a dynamic, yet subtle way.

4. I would hope that individuals watching this film would understand its message of inter-woven lives, and not be offended by the medium and characters used to convey it. However, I think that African Americans, people from the Middle East, and Asian people might be offended, because some of their minority groups are depicted stereotypically and thus negatively.

5. The movie added to my visual literacy by challenging my perceptive powers. Since so many of the characters' lives intersect throughout the film, (and there are a lot of characters, whose stories all have something to add to each other), I had to continually update my idea of each character, when I gained new information about them. I think we can use this type of perceptive update in our everyday lives, by reminding ourselves that no matter who a person is, we never know when their life might "crash" into our own.

6. Like Jean-Luc Godard and Alfred Hitchcock, Paul Haggis employs subtle visual means to convey the message of how people's separate lives "crash" into each other sometimes. By the recurrence of characters encountering one another, and different events causing "domino effects," this causes viewers to have to recall their initial perceptions of characters and compare them to how said characters are represented throughout the film.

AHA! The Bro Code

Barney Stinson wants YOU to be a "bro"

While working at my desk job at the Rod Library this week, I discovered a video while I was re-shelving some of our DVDs. The movie was called The Bro Code, and it immediately caught my attention. As a college student, I know there are different stereotypes or groups that exist on campus. One of these groups I classify as  "bros." Now, "bro" is a term that I am sure a lot of other college students, and probably younger students too, are familiar with. Barney Stinson, that notorious womanizing character from How I Met Your Mother, perfected "The Bro Code," a guidebook for men on how to sleeze their way into bed with any women. YUCKERS! To help describe this category, I have consulted the oh-so-helpful contributors of Urbandictionary.com.


As described by Frosty the Flowman, an Urbandictionary contributor, a bro is:

Found primarily in the northeast and deep south, a bro is typically a white male from a wealthy background who enjoys excessive drinking and partying, sports (especially lacrosse), and music (usually underground rap (wiz khalifa, oncue), alternative (kings of leon, DMB), and techno) Bro's dress differently depending upon the region they live in, but the main elements include polo ralph lauren, sperry's, and designer sunglasses (costa del mars, ray bans). Bro's use the college they attend or attended as status symbols and most Bro's post-college can be found in the financial business. Bro's are considered to be extremely success oriented and their aggressiveness in life tends to anger several other societal groups (see hipsters). Bros can be found in the majority of the male characters in Wedding Crashers, anybody who plays lacrosse, or Stifler from American Pie.  This is just one definition out of many pages of contributors. While I do not know how to concisely describe my own definition of this stereotype, I do know how to identify the type of individuals within the group.  The video highlighted the subculture of "bros," and how contemporary culture encourages the creation of sexist men. Paul Kivel, a Violence Prevention Educator, called it "An excellent education tool for classroom discussions about male socialization and the impact of media and pornography on men and women around them."  When we have websites promoting this cultural group's sexist mentality (sites such as http://www.brobible.com/, http://www.broslikethissite.com/), along with reality television shows like Jersey Shore, The Hills, and others that promote wild partying and derogatory behavior from men and women, shouldn't we be concerned? Is humanity really meant to enjoy acting in a way that inappropriately portrays people to be meaningless? As a pre-service teacher, the well-being of my students is extremely important to me. I don't want them to fall victim to playing into a subculture that makes such offensive behavior towards other men and women seem ok.

AHA-1 in 4 Homeless are Veterans

When you see a homeless person on the street, what is are your initial thoughts? Do you see the tattered clothes, perhaps dirty faces and weathered signs reading "Homeless Veteran, please help. God Bless" and think, oh they are just trying to get money or food for free? Do you stop and consider what these people may have been through before making a judgment?

Today, we learned about the veterans in America who are homeless. Veterans have fought hard to keep our country safe and secure, yet many of them are without homes, because they are injured and cannot work or keep jobs to pay for housing. We watched a video about a homeless veteran, and it was very sad to watch a grown man who has worked so hard, go without. The group presenters showed us different organizations connected with the United States Department of Veterans Affairs, and among these organizations, there are many places to help homeless veterans. I learned that 1 in 4 homeless persons are veterans, and this is a very sad statistic. Being those who have worked hard to protect our home, the United States of America, shouldn't ALL veterans be guaranteed a safe and comfortable home?

I decided to research the Veteran Justice Outreach Initiative, a program that helps to eliminate the unnecessary criminalization of mental illness and extended incarceration among Veterans. The program will do this by ensuring that Veterans who struggle with mental illness or substance abuse are given adequate medical attention and services before they are released. A lot of individuals who have fought in wars suffer from mental illnesses, especially Post Traumatic Stress Disorder. It makes me very sad to think that some Veterans end up homeless because they needed more recovery and rehabilitation time, and are not given it. The VJO helps ensure that these Veterans get the time and access they need to services, so they have a better chance of re-incorporating themselves into society. My poster includes the organization's name (Veteran Justice Outreach Initiative), the three things that it sets out to do (in white), as well as contact information for the two program directors. I also included the url, in case readers want to visit the VJO site.

This organization will help Veterans by extending extra medical attention and care to those who need mental health services. I think that knowing about it will also help change our perceptions about homeless Veterans. This poster is a visual that was created to spread awareness about a program that is helping homeless Veterans around the United States. I hope that others will reconsider what they think when they see these homeless individuals, because they are not just "some bums" looking for easy money. They fought for us. Now let's fight for them.

AHA! Happy Birthday Juan Gris!

Google doodle, inspired by Gris

Last week while visiting the Google search page, the Googe doodle dedicated itself to Spanish painter, sculptor, and influential Cubist José Victoriano (Carmelo Carlos) González-Pérez, better known as Juan Gris. 
Gris was part of the art movement known as Cubism. Cubism is a 20th century avant-garde are movement. It was pioneered by artists like Pablo Picasso, who may be the most notable Cubist of the movement. In Cubist art, the concrete images are broken up, they are analyzed and examined, then put back together again with an emphasis on the abstract form, whatever it may end up being. "Instead of depicting objects from one viewpoint, the artist depicts the subject from a multitude of viewpoints to represent the subject in a greater context," (Wikipedia). This emphasis on the presence and persistence of multiple perspectives might be what makes Cubism so unique, and also what makes it more pleasing and entertaining to those who view Cubist art. In fact, it might be safe to say that abstract are is more fitted for interpretation and discussion, because of its ability to be seen from multiple perspectives. I personally enjoy abstract art due to the fact that I can look at different paintings, photographs and images and judge what I see for myself. 



Look at these two paintings:

Whistler's Mother

Violin and Glass by Juan Gris 

The first painting, painted by James Abbot McNeill Whistler, is an example of Realism, a painting style that emphasized making an image out to be as life-like and "real" as possible. What do you see when you look at this painting? Does it allow for open interpretation, or are we forced to see what it depicts because it is so completely realistic? Of course we can ask questions about the subject (who is this, why is she significant, and what is the context of the painting), but we cannot "see" anything but Whistler's Mother, because she is depicted right there, in color, in indisputable profile.




The second is a painting by Juan Gris, the artist to whom Google dedicated their Google doodle. What do you see in this painting? Is there any concrete image that can be deciphered from the Cubism with which the painting has been created? I see a lamp floating over some furniture that has been upset in a fancy living room. Or, I only focus on the jumble of elements that suggest this painting is about music (because of the forte symbol in the center of the painting). Now, the name of this painting is actually "Violin and Glass." Would you have guessed that if you had been given more of a context for the painting? Is there anything in the painting (besides the forte symbol) that suggests this would be about a violin? Where is the glass? Do you see how this painting, in its Cubism, has been rearranged to become something new, yet is still reminiscent of the original image?




Cubism, and abstract art in general, allows for us to look at images from multiple perspectives, relying upon our own perception and knowledge of the world in order to interpret what it is. Something we can learn about visual literacy from abstract art, Cubism, and Juan Gris, is that images sometimes do not seem to be what they actually represent. Therefore, we always need to have an open mind for perception in order to really "figure out" the images we encounter, both in art and in everyday life.

AHA! No Reservations Mr. Bourdain...

Tonight I was watching the Travel channel (as I often do), and after a while, No Reservations with Anthony Bourdain came on. I love this show and I've seen it a lot, not only because I love food and travel, but because Tony Bourdain (the fox that he is) always takes us viewers to the most unexpected, yet interesting places. I never thought of it before tonight, but No Reservations is a show that is about more than just awesome food and a handsome host, it's about going to these different places and learning about them. The people, the place, the culture that has been created and maintained in these places, these are the things that Tony Bourdain shows viewers on the show.

He is just too foxy.

Sometimes the image that we hold in our heads about places like Rajasthan, India; Mozambique, Africa; the Malaysian jungle, or  other areas we might assume to be "third world" and/or unfortunate, or even just vastly different is not as true as we might think it is. Every episode of No Reservations has Tony visiting a different place, and every place he visits I find myself changing my initial idea and perception. He really tries to focus on the people and the way that they do things, the way that they cook. What I like about No Reservations is that Tony emphasizes how beautiful it is to think about things from another perspective. He has said: "anytime you walk in another person's shoes, the world is a better place," and I think that this old adage is one of the most valuable things we can remember about humanity itself.



Now, instead of just looking at the different places on the Travel channel and thinking "I wish I could help those people improve their situations" or that my culture and my experience in life is "better" or more "ideal," I try to see more deeply. I look at the different cultures and customs the people have and I marvel at how diverse humanity is. It may sound silly, but I have learned to put myself alongside Tony and to look for the unique, the unexpected and the things that define a people.

Wag the Dog Movie Review

Wag the Dog was a hilariously clever movie about the guise of politics and the measures that some people will go to "spin" a story to protect their public image. Of course, the area of politics  (and in this case, the presidential election) is one that constantly under public scrutiny, especially in the United States where candidates must use their public image to secure votes from the American people. And candidates have to be very careful to depict themselves favorably, because if you do/say something, or act in such a way that the majority disagrees or finds what you do offensive or disappointing, you'll be on your way out! In the film, we see spin-doctor Conrad Bream (Robert DeNiro) and his team (including Anne Heche, Denis Leary, William H. Macy and Dustin Hoffman) concoct a plan to distract the public's attention from their candidate's alleged nefarious sex scandal by hiring a movie producer (Hoffman) to create a fake war with Albania. With all of the smoke and mirrors at their disposal, an effective distraction to the scandal is created, but then things get misconstrued and the movie ends up in a confusing mess of what is real, and what appears to be real.

This film surprised me, partially because I couldn't predict what it would be about based upon the title. Later, after watching the film and thinking about  how the plot could tie into the title, I remembered the caption at the beginning of the film:


Why does the dog wag its tail?
Because the dog is smarter than the tail.
If the tail were smarter, it would wag the dog.


Now, according to a little research that I conducted on that phrase, it means "a minor or secondary part of something controlling the whole." (Wikipedia). After reading about this, I began to understand the message that I think the director wanted to convey. In Wag the Dog, the minor or secondary part is Conrad Bream's team, who take control of the whole (the American voting public) in order to sidestep a scandal that could ruin the presidential candidate's shot for office. I think the director wanted to show how easily the media can mislead the public, especially because we rely upon and tend to naively trust the media for information. The fake war with Albania was created to distract from another (real) disaster to the candidate's campaign, and people seemed to believe it. At least for a while. The whole film just made me think about how easily I might be convinced to believe something untrue about anything, in this case a presidential candidate. What we perceive to be true may be a complete lie, and the film's director shows us with Wag the Dog just how easily that can happen.


I think this movie means to depict the people of Albania as down trodden and helpless, which they of course had to do to make people think that an actual war was going on there. I suppose one could assume that the few minorities in the film mean that they were irrelevant to the plot. I did not observe any instances where minorities were degraded or deliberately eliminated. The film director, Barry Levinson, however, is Jewish. Dustin Hoffman is from a Jewish family, but he was not brought up in any particular religious orientation, so I suppose he is "ethnically" Jewish, but not religiously. I am not sure if this had anything to do with the role he portrayed; I am just looking for ways to tie in the director's background with movie features. It may also be noted that Levinson has worked with Hoffman in other movies,  such as Rainman (1988) and in Tootsie (1982) however, he was un-credited.


People who are from different backgrounds probably wouldn't have to much of a problem with film, in terms of misinterpretation. Albanians may be offended by the choice to use their country in the ruse of a fake war, which may cause others to view them as helpless and unable to protect themselves.


The movie added to my visual literacy by introducing me to the reality that much of what we see in the media is fabricated and untrue. Now, I know that everything I see on TV is not real or true, but I didn't think about the campaigns I see government officials and hopeful elects as being complete lies. Wag the Dog showed me how it is so easy to spin things in one's favor, and to unfairly cover a mistake up with a bigger story to de-emphasize it. I don't follow politics as closely as some others, but I like to think that I educate myself pretty well when elections are at hand. The plot included details of what kind of artistic means that people might use to generate and carry out their fictitious creation. The movie producer had all kinds of tricks up his sleeve, he was a very powerful character in the movie. Initially I thought Dustin Hoffman's character wouldn't be too important., but as a movie producer, he had the resources needed to create an entire smoke screen using clever distractions and effects to really draw attention away from the presidential candidate's sex scandal. In the end, when Hoffman orders Bream killed and makes it look like he had a heart-attack, that shows how events can be twisted to seem to be what they are not. The movie made me feel like I have to be extra wary with my judgements, to not just think the first thing that pops into my head when I see something about a candidate on television, created by their campaign. They could be "wagging the dog" ;)

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Thank You For Smoking Movie Review

I watched "Thank You For Smoking" the other night, and though I had seen the film before, I was surprised by what I discovered when I watched it again with the knowledge I have gained from Visual Literacy. Besides my love for William H. Macy (he just seems so benevolent! Although not necessarily in this role), I wanted to look at the plot and elements of this movie to see what I could connect with our perception today.

I think the director (Jason Reitman) of this movie wanted to point out how different points of view can really make a topic dynamic and complicated. The character Nick Naylor is a lobbyist for big tobacco, and vice-president for the "Academy of Tobacco Studies." Throughout the film, Nick is constantly defending Big Tobacco and going head-to-head with those opposed, arguing that people have the right to choose whether or not they want to smoke, that it is not the fault of Big Tobacco that smoking is killing, it is the smokers' own problems. Now, for Nick Naylor, being a tobacco lobbyist is "just a way to pay the mortgage." I think this is interested because if you look at a job like Nick's from this perspective, it really is just a job. However, Nick's perception of his job is different than those of people who have lost loved ones to the ill effects of smoking. It seemed like the director wanted to emphasize how everyone has their own personal take on things, and how easy it is for us to put a "spin" on things to justify our actions and our perspectives. For Nick Naylor, he is doing what he's good at (talking) and supporting his son.

I do not recall very many instances where minority groups are featured. It seemed to me that the characters were primarily white. There is one state official present during the end scene that is African American, and he makes the point that Americans need symbols to look at in order to understand a concept or idea. Other than this individual, I did not see many other minority representations.


The director is Jason Reitman, a Caucasian man who is Canadian. I think his background may have played a role in directing the film, because he seemed to have an interest in the story after reading the book of the same title. Therefore, he had to follow the story line of the book pretty closely, with his own interpretation of some of the action. The elements of the book are there, with Reitman's own "spin" on the characters. I think that Reitman did not necessarily eliminate focus on other ethnicity for person reasons; rather, Reitman was just trying to follow Thank You For Smoking author Christopher Buckley's initial descriptions.


Because of the limited instances of minorities in this film, I think people in these groups may be offended simply by the lack of the groups being in the film. I also think that smokers may misinterpret this movie because of the negativity against those who choose to smoke out of their own will. Throughout the film, the emphasis is on the people's choice to smoke (at least that is what Nick Naylor is always saying), and I think that maybe people who choose to smoke would feel offended that smoking is made out to seem so hated and bad. They may feel even more alienated because of their person choices than they may feel in real life, when attention is not necessarily paid to individual smokers.


There are several notable instances where visual means are used to enhance the film and focus our attention. The introductory credits sequence was done with fonts and graphics meant to imitate those on cigarette packaging. I thought this was a very clever way to show how we can be influenced by visual graphics, especially when people are trying to sell things to us. Also, there is an emphasis on how companies, in this case cigarette companies, use catchy commercials and other means to grab our attention. As the senator of Vermont, William H. Macy's character comments 

"they like to use cartoons and symbols to hook our kids," which is sometimes a very true case. Think of the Marlboro man, the great cowboy figure that was bound to interest children in the 60s and 70s. In movies, actors needed something to do while they were talking, and smoking just seemed like a "natural" thing for them to do. 

Advertisement was born inadvertently through movies! Now today, smoking characters have negative connotations, and they probably should have. These different artistic elements employed by the director made the film even more effective in showing us how advertisements can be easily justified, and how important it is to resist falling into the "spin" and to judge things for ourselves, instead of letting others make decisions for us!

AHA-Propeller Island City Lodge

While watching Travel Channel tonight in my house with my friend Colin, there was a show about the most bizarre hotels around the world. Among the tropical resorts and rustic cabins, there was Propeller Island City Lodge in Berlin. Propeller Island describes itself as:

"Aesthetic sensation for the eye and the ear, Propeller Island is a pseudonym used by the German artist Lars Stroschen to publish his audio-visual creations. Unlimited diversity, repeating nothing and copying nothing are the guiding principles here. The most popular result: the CITY LODGE, a habitable work of art in the heart of Berlin, whose wealth of ideas never fails to attract everyone into its gravitational field and to continue inspiring guests long afterwards. A magnet for creative individuals, those weary of consumption, those who see things differently, philosophers and seekers of perspective and vision. Frequented by personalities from around the globe, this vision machine is a much-desired shooting site for photo sessions and video clips. Is that perhaps the reason these rooms seem so familiar to you?" (Propeller Island website) 

I mean, just take a look at these rooms! All photos from Propeller Island's My Berlin photos.

The "Hollywood" 

The Blue Room

How relaxing, the Tempura room

Caution, this room is wrapped!

Mirrors in every direction

Kids being too loud? They can sleep in a cage!

This room is upside down! A bed and four chairs come out of compartments in the floor!

Colin is going to Berlin in May, and he'll be in Berlin. I told him that he HAS to try and go to this hotel, just to see what other amazing rooms the City Lodge contains. I am so jealous that he gets to go in the first place, but I'm even more envious because I want to see this hospitable house of art for myself! 

AHA!-Sand Animation at Ukraine's Got Talent

I was looking through my Facebook home page today, and one of my friends had posted this video on her wall.



Artist Kseniya Simonova uses a giant light box, fine sand, emotional music and amazing sand manipulation skills to turn simple sand into beautiful art. I thought that this needed to be shared because it just goes to show how the simplest things give way to beauty if the right touch is applied, and the right eye perceives. If you watch the various images Kseniya creates out of the sand, you'll see her interpretation of Germany's invasion and occupation of the Ukraine during WWII. The Ukraine's Got Talent judges are moved to tears, and the audience members are speechless watching Kseniya work. I never thought that something so basic, like sand, could evoke such strong emotions and inspire me like this did.

Kseniya's sand art brought perceptual aesthetics to mind as she exemplified how a simple artistic medium could be used to make amazing images. Now, you might not think that what she's doing is that impressive or interesting. In fact, you might think the images in the sand art rudimentary and unsophisticated, not worthy of being called art at all. But I think they're art, because my eyes and brain tell me that I like what I see in this sand. That's what is so mysterious, yet unique and special about perception and aesthetics; what you might find ugly, I might find beautiful. "One man's trash is another man's treasure." Isn't that what they always say? It's all about how you look at it, beauty is in the eye of the beholder!

AHA! Street Art Making Bold Statements

Streetartutopia.com-Banksy

I have to admit, I’ve really gotten obsessed with street art lately. From a visual literacy standpoint, I think street art displays a wide array of communication styles, from textual to completely image based. Sometimes this art is just depicted in gorgeous, colorful, larger-than-life images projected onto sidewalks, the sides of buildings, or other city structures. Other times street art can be ordinary everyday objects manipulated and touched up to represent something new. And then there are instances where a simple word sketched in a certain font, at a specific place in full view, that can make the most striking statements. 

Streetartutopia.com

Streetartutopia.com

Streetartutopia.com

Bansky

The way we see things affects our thoughts and emotions, really anything. For a bit of “fun” reading right now, I’ve been reading Looks: Why They Matter More Than You Ever Imagined, a book about physical appearance and the way in which it affects our perception of others. To me, this really related to the perception that we experience in looking at messages, images and objects in our daily lives, because the way something looks is usually the first information we use to 
construct meaning about said subject.

Banksy

With street art, we’re given these images that have been created to make a bold statement for the public. What the statement is varies; it’s always about getting the image out there for all to see, so that the message can be interpreted by us, the perceiver. The process for this creation mirrors the process described in our Visual Literacy textbook. Artists, like Banksy for example, are the source of the message. They develop what message (thought, concept, ideology) they want to communicate, they visualize and translate this message and apply the design process of turning the thought into a graphic form. Then Banksy works with his his main medium and location, whatever these may be (he's a versatile guy) and actually creates the street art graphic. Audiences of those who pass by, who seek out this art, or are looking at it through secondary mediums (Internet) receive the messages of the graphic, and interpret it for themselves. With street art, it's all about interpretation. People put things in public places for others to SEE. And everything we perceive, everything our eyes meet, we interpret.

AHA! Visual Symbols in My Life

The Ministry of Type

We look around and see things in our lives every day. We read ads, billboards, brochures, magazines, weblinks emails hypertext textmessages letters codes signs signals everything.


The visual symbols in my life very well affect how I live and behave on a day to day basis. Especially as a college student, I interact with unending amounts of visual symbols serving the purpose of connecting me with people, places, objects and ideas. 

Target

I use visual symbols all the time, meaning I perceive and interpret the symbols to understand different messages and concepts. I work at Rod library on campus at UNI, and we use all kinds of visual symbols, often along with text, to communicate library expectations. Where no food/drink is allowed, we use icons to reiterate our point. When I go out and I see signs for Starbucks, or the Target logo, or even street signs like "Stop" or "Yield," meaning is triggered almost more from the image itself than the words that accompany it. 

Starbucks

I think in today's world, one absolutely must possess high familiarity with and skills within the realm of visual literacy. It is pertinent to understand the importance of this type of ability in people, because in a culture that is rather obsessed with visuals (ads, logos, appearances, celebrity, etc), it is a driving force behind our interactions. 


This semester in Visual Literacy, I hope to become more familiar with the concept as a whole, and also really gain an understanding of how images can function in conjunction with my own classroom material. I hope to also gain knowledge of design principals, visual literacy standards, and some of the technology that assists artists and designers in their creation. Finally, I would like to get into the more creative process that is involved in generating images, because I think learning more about visual literacy will help me become more confident to experiment with digital art. 

Think of the way we refer to things as "iconic." The root word here is "icon." Things are iconic because they have become symbols, most often visual, or representatives of a general category. When we see certain symbols, we automatically know what they stand for, because we have brought up in a culture (at least I have, born in 1990 and growing up in the 90's and 2000s) that absolutely thrives on these visuals. You could say that this McDonalds logo could represent FOOD. You know when you see this logo that there is one general thing this place offers, and when you think of it, it automatically represents itself. 

McDonalds

Take UNI's very popular and campus-wide symbol "UNIam..." As much as I am sick of this logo (no offense to its designers or promoters), it is widely recognized as representative of the University. 

Iowa Hawkeyes

Perhaps even more recognizable and unmistakable is this: 


I don't even have to tell you what this image represents. In Iowa, you know it, in the U.S. you probably know it if you're a football fan, and around the world, you'll at least be able to recognize that this is some type of bird. 


And any of these symbols you'll be able to attach some meaning to, whether it is arbitrarily assigned by society, or for its literal representation. 


Often, people won't stop to read text that is designated as a warning or information. People want to "glance and go" and not have to spend time decoding text for meaning. However, we DO use text to perform the same functions as images and icons, and we favor certain types of text over others. Letters are individual icons, the combinations of which we call words, that make up our entire written language code. I'd like to note that after watching the first film on our movie list, I'm typing this post in Helvetica. "And Helvetica says everything, and that's perhaps part of its appeal," (Jonathan Hoefler).